As part of a move to enhance the reputation of ITV’s news and current affairs output, News at Ten was restructured and redeveloped across a number of months: the new format launched in October 2015, placing more emphasis on analysis, context and a more “conversational” presentation style under new presenter Tom Bradby, former ITV News political editor; then the appointments of former BBC News journalists Robert Peston (as political editor) and Allegra Stratton (as national editor), who both reiterated in the press ITV’s new found intention to challenge the dominance of BBC News; and a refreshed set and opening title sequence in January 2016.

Ident
Version 1
First appeared 13 May 2016



Ident
Version 2
First appeared Sunday 15 May 2016



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