On 8 September 2014, BBC Four introduced a collection of idents coinciding with a season on abstract art. Idents were created by a number of artists including Turner prize winner Laure Prouvost and Sebastian Buerkner.

Cassian Harrison said “Too often the BBC is seen – and sometimes it can behave – as a bit of a closed shop, a walled garden, It’s terrific to be able to get artists to do stuff directly for us in a really unmediated way.”

The idents appeared from Monday 8 September until Sunday 14 September, on every single BBC Four junction. During 2016 the ident are now part of the regular package of idents used on BBC Four.

Idents

Ident One
Sebastian Buerkner



Ident Two
John Smith



Ident Three
James Richards




Ident Four
Laure Prouvost





Presentation

Promo 1


Promo 2


Promo 3