CITV (short for Children’s ITV or Children’s Independent Television) is a British television channel from ITV Digital Channels Ltd, a division of ITV plc. It broadcasts content from the CITV archive, as well as commissions and acquisitions. CITV itself is the programming block on the main ITV Network (ITV1, STV and UTV).
In February 1993, in-vision presentation for CITV was dropped by the new and first Network Centre controller of children's daytime programming Dawn Airey.
A new set of idents for CITV were created by Second Home Studio in 2005.
CITV was given a new look on 11 March 2006 to co-inside with the launch of the new CITV Digital channel.
On the weekend of Saturday 5 and Sunday 6 January 2013, CITV celebrated its thirty years of service with an "Old Skool" marathon of archive programming. This page documents the special presentation being used to mark the event. Trail to promote the...
Before being known as Children's ITV, the timeslot for children's programmes on the ITV Network was briefly branded as Watch It!
From 3 April 1989, the independent production company Stonewall Productions won the contract to produce Children's ITV presentation.
CITV received a new look on Monday, January 14th 2013 in line with all other ITV channels and services.
Central won back the contract to produce the continuity links from 1 April 1991, choosing to revert links back to a small in-vision studio and using one regular presenter, Tommy Boyd.
From Tuesday 26 May 1998, a new in-vision service was introduced by the new controller of ITV children's output, Nigel Pickard.
On 2 November 2009, the CITV Channel was relaunched, with a new logo and new branding in Black and Gold to match ITV1 as part of the ITV Corporate look.