ITV1: 2004-2006

7┬áIt consisted of a reworking of the ITV1 logo, splitting it into squares. On screen, the 1 was seen in a large yellow square with the three blue squares, each with one letter of “itv”, on top. The new ITV1 logo would animate in various ways against different backgrounds such as clouds, windows, water and (most commonly) ribbons.

Idents

Blue Background

Bubbles

Buildings

Ribbons

Clouds

Celebrity Love Island
2005

Presentation

Break Bumpers
Regular

Break Bumpers
Celebrity Love Island

Break Bumper
I’m A Celebrity

Break Bumper
Boat Race 2005

Break Bumpers
Brit Awards 2005

Regular Promos

Promo Endboards

Regional Promo Endboards
Border / Westcountry / Granada

Special Promo Endboards

Now / Next

I’m A Celebrity version

Menus

ITV Movie Premiers Frontcap

ITV Drama Frontcap

IPP

ECP

Into Break Film Slide / Breakdown Slide

Endcaps